White Papers, eBooks & Reports
Long-form thought leadership materials such as white papers, eBooks and Reports are powerful ways to establish credibility in your industry.
In the examples below, I collaborated with marketing teams, subject matter experts, external third-party research companies and digital teams to create useful, meaningful collateral that educates potential customers and helps brands become leaders in their industries.
Building a Digital Blueprint of the Phyiscal Store eBook
In conjunction with TrueVUE and Retail Info Systems (RIS), I developed content for this eBook that shows how inventory management can reveal insights into shoppers and how retailers can use this information to create a better customer experience.